Staff Satisfaction in Market Competition Essay Example | Topics and Well Written Essays - 1500 words

Staff Satisfaction in Market Competition - Essay Example As the paper declares employee satisfaction has been proven to be directly related to overall productivity within an organization, whether the employees are in direct contact with the end consumer or not. This relationship can perhaps best be seen in the service-profit chain described by a report given by members of the Harvard Business School faculty. This discussion stresses that the Purdue University study supported this service-profit chain in reverse by focusing on the employees within corporations who had little to no actual contact with the end consumer. This study also demonstrated that the happy employee deep within the company is more likely to work hard to help other employees within the company with whom they have contact. These other employees, feeling their voices are heard and satisfied that their needs are met, are then more likely to take personal interest in pleasing the customers. These satisfied customers increase exponentially into a loyal market base and much greater profitability for the company. More than a cooperative team working together to meet the customers’ needs, companies with happy, productive employees increase their productivity simply by reducing the need to train new employees as a result of high turnover thanks to an increased employee loyalty. This employee loyalty developed as a result of customer service within the organization further translates to a more competitive market edge. Loyal employees have an active interest in helping their company be successful.